a photo of a woman sitting at a table with a cup of coffee

I am a digital strategist crafting human-centered experiences

Websites are my medium of choice.

I use data-driven insights, thoughtful content strategy, and user behavior analysis to build web experiences that not only feel intuitive but also support measurable goals. I specialize in complex projects that sit at the intersection of UX, marketing, and performance optimization.

With a background in web design, digital strategy, and marketing, I bring a systems-level view to every project. I apply design thinking—research, prototyping, testing, and iteration—to create user experiences that are clear, effective, and measurable across the entire journey.

 
One of those individuals that will quickly exceed her value and deliver above and beyond for her team or the project.
— -Jori Bennett, Former Executive Director, ArtPrize
 

Projects

I set the groundwork for effective strategy by assessing user needs, business goals, and the possibilities of the technology. The result: digital experiences that are thoughtful, scalable, and built for impact. To see a sample of my work, check out some of my projects »